About Root Hero
Root Hero was born from a personal journey—and a whole lot of trial, error, and second-day hair.
In 2020, I embraced my naturally wavy/curly hair for the first time. Like many in the curly hair community, I quickly learned that less washing = healthier hair. But there was one big problem: the dry shampoos I relied on between wash days just weren’t cutting it. As a brunette, I was constantly battling chalky roots and weird, stiff white casts. Most formulas were packed with ingredients I didn’t love, and I hated tossing out bottle after bottle.
So, I created my own.
I left out the gross stuff and focused on a few natural ingredient powerhouses: silica, kaolin clay, activated charcoal, and mica. These heroes absorb oil, neutralize odor, boost volume and texture, and keep hair feeling fresh—without dulling your shine.
The result? A translucent, weightless, refillable powder spray that refreshes roots, respects the planet, and disappears into hair like magic. ✨
To your best hair days,
❤️ Lauren
Root Hero Founder